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A Little Human Intervention

March 22, 2013 By Chase Clemons Leave a Comment

From Derek Sivers:

Trying to minimize costs, instead of maximize income, quality, loyalty, happiness, connection, and all those other wonderful things that come from real human attention.

You can buy a fancy phone routing system, so people have to listen to 9 options, choose option 5, then listen to 6 more options…

… or …

… you can hire a charming person to pick up the phone on the first ring, and make a great impression.

Which one do you think will win you new fans?

Yes, yes, and more yes.

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