Simple idea, right? You’d be surprised at how many people don’t do it.
Sure, it’s easy to take a screenshot. Then you can add it to your help article and detail out how something works. But try to add a video in there as well. It’ll help people actually see what you’re doing and hear you explain it as you go.
It doesn’t have to be a fancy video with lots of graphics and zooms. Just say hi, what you’re going to show them, and then show them how that works. Make sure to give it some personality to set it apart from all the others out there.
Customers will love being able to watch their answer in action.