Up to this point in the series, we’ve talked about how onboarding works when it’s a single person signing up to try your product. If you’re in the B2B business though, it’s often a group of people that need to both try your product and decide if they’re going to buy. How does that shift from a person to a group change your onboarding process?
Notes and Links
- Chelsea Stroh – Twitter | Medium
- Mercer Smith-Looper – Twitter | Website
- Intro Music – “Happy Rock” from Bensound